Augmented City
Overlaying assistive and contextual real-time information such as descriptive text, interactive videos, targeted offers and event information on top of mobile device digital screens. The Augmented City leverages user’s geospatial information and mobile video recognition capabilities to deliver optimal user experience.
Key Benefits
Increased Comfort and Satisfaction
Tourists, business visitors and residents are able to access information at the their own convenience by using their personal devices.
Targeted Guidance
Augmented City allows official government entities to feed tailored content for users and promote different attractions and visits in their proximity.
Diversified Revenue Generation
Commercial entities can leverage the service as a marketing tool to advertise products and points of interests in users’ proximity.
User Journey
Potential Service Features
- •Location-based Gamification
- •Targeted Offers and Coupons
- •Premium Subscription Model
- •Crowd Management Integration
Implementation Analysis
Implementation Timeline
Regulatory Conduciveness
Technology Commercial Viability
Investment Requirements
Key Implementation Considerations
Internet network coverage and connectivity across the city
Integration and participation of diversified data sources (e.g. hotels, restaurants, malls)
Policies and standards for data collection
Conceptual Diagram
Relevant Tech Solutions
