
Medication adherence
Digital and artificial intelligence driven solution deploying gamification, behavioral economics, and support to engage, educate, and motivate patients to adhere to treatment and medication plans. The platform includes a specific module for children with disabilities as they suffer from seizures

Key Benefits
Improved health
by encouraging positive AI powered patient tailored habit formation
Increased ease
of medication adherence through smart tracking, automated notifications and positive reinforcement
Reduced pressure
on medical facilities through continuous monitoring and evaluation of medication adherence
Related Personas

Age
14
Status
Single
Country

About Rashed
Student & Amateur Football Player

Age
55
Country

About John
John has 20 years of experience in logistics. Before establishing his own business, he worked as a director in one of the sector’s leading companies. It is his fifth year in Qatar. His biggest ambition is to bring the best practices to his company and lead by adopting the latest technology trends. John has very little time to exercise or take care of his health. He is obese and has developed type 2 diabetes over the years.

Age
24
Country

About Sultan
Sultan is an ambitious student pursuing his masters degree in Qatar university. He likes to lead an active life, volunteering and attending events. However, Sultan finds moving around the city inconvenient and feels confined to the family driver and his availability. He would like to feel more independent in his mobility and day to day activities and to be able to practice for his national athletics competitions.

Age
78
Status
Married
Country

About Omar
Being born and raised in Qatar, Omar is now in his late 70’s. His wife, son, and grand daughter/son all reside in the same household. His biggest supporter is his wife throughout the day. Omar needs to see his healthcare provider regularly and follow his recommendations for screening and preventative measures
User Journey
Potential Service Features
- •Personal goals and rewards
- •Scoreboards
- •Dashboard customization
- •Automated notifications
- •Social media integration
- •Automated distress notifications
Implementation Analysis
IMPLEMENTATION TIMELINE
TECHNOLOGY COMMERCIAL VIABILITY
REGULATORY CONDUCIVENESS
INVESTMENT REQUIREMENTS
Key Implementation Considerations
High competence in UI/UX, data integrations, and establishing gamified experiences.
Research phase to identify existing APIs that can be built on, entities with useful data and enablers for use case development, and a concept design phase to develop a comprehensive PoC
To be developed and scaled across all society age groups and social groups with the aid of targeted marketing.
UX/UI, data integration and live focus group assessments to optimize user experience and ensure rapid adoption.