
Brain-training exercises for mental illness
Online platform assessing cognitive functioning to provide personalized brain-training exercises and games for different profiles from healthy people to those with dementia or a specific disease. The app is by design for multiple use cases and profiles as each of them uses it for different reasons. It is meant to potentially help delaying and/or preventing the development of Alzheimer’s disease and dementia but also to provide games to keep the mind alert. A module specifically designed for elderly people is available as well as a module for people with disabilities as people with down syndrome suffer from dementia

Key Benefits
Improved attention
focus and concentration through effective, focused brain workouts
Empowered people
able to get visibility into their focus, concentration and cognitive abilities allowing early detection & screening
Improved overall mental health
and stability as people become more friendly with their own minds and self aware
Related Personas

Age
42
Country

About Salem
Being born and raised in Qatar, Salem is now in his 40’s and the thing he cares about the most is his family. His wife, son, daughter, father and mother all reside in the same household. While maintaining a busy work life, Salem needs to make sure he finds time to cater to his family’s needs, making sure each member of his family is happy and well. Salem makes an effort to spend quality time with his family, usually by attending local events and visiting local attractions. He feels responsible for the well-being of his family.

Age
78
Status
Married
Country

About Omar
Being born and raised in Qatar, Omar is now in his late 70’s. His wife, son, and grand daughter/son all reside in the same household. His biggest supporter is his wife throughout the day. Omar needs to see his healthcare provider regularly and follow his recommendations for screening and preventative measures
User Journey
Potential Service Features
- •Personalized advice
- •Automated notifications
- •Automated reports
- •Automated reminders
- •Adaptive learning system
- •Module for elderly people
- •Automated reminders
- •Adaptive learning system
- •Module for elderly people
Implementation Analysis
IMPLEMENTATION TIMELINE
TECHNOLOGY COMMERCIAL VIABILITY
REGULATORY CONDUCIVENESS
INVESTMENT REQUIREMENTS
Key Implementation Considerations
Vendor Selection High competence in UI/UX, establishing gamified experiences, and data integrations.
Discovery Phase Research phase to identify existing APIs that can be built on, entities with useful data and enablers for use case development, and a concept design phase to develop a comprehensive PoC
Development To be developed and scaled across all society age groups and social groups with the aid of targeted marketing.
Testing & Monitoring UX/UI, data integration and live focus group assessments to optimize user experience and ensure rapid adoption.



