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Smart Mapping Fan Safety Platform

Event delivery tool to improve event management and fan experience, identifying high risk areas and mitigating congestion on event day

Key Benefits

Improve fan experience

due to reducing health and safety risks from overcrowding

Improve event delivery

due to offering fans a convenient access to facilities on the event day

Related Personas

Healthcare
Sports
Rashed
Student & Amateur Football Player
Rashed

Age

14

Status

Single

Country

🇶🇦

About Rashed

Student & Amateur Football Player

Income Level
30%
Tech Knowledge
90%
Logistics
Sports
Salem
Retail Business Owner
Salem

Age

42

Status

Country

🇶🇦

About Salem

Being born and raised in Qatar, Salem is now in his 40’s and the thing he cares about the most is his family. His wife, son, daughter, father and mother all reside in the same household. While maintaining a busy work life, Salem needs to make sure he finds time to cater to his family’s needs, making sure each member of his family is happy and well. Salem makes an effort to spend quality time with his family, usually by attending local events and visiting local attractions. He feels responsible for the well-being of his family.

Income Level
90%
Tech Knowledge
50%
Sultan
Master Student
Sultan

Age

24

Status

Country

🇶🇦

About Sultan

Sultan is an ambitious student pursuing his masters degree in Qatar university. He likes to lead an active life, volunteering and attending events. However, Sultan finds moving around the city inconvenient and feels confined to the family driver and his availability. He would like to feel more independent in his mobility and day to day activities and to be able to practice for his national athletics competitions.

Income Level
50%
Tech Knowledge
90%
Sports
Sport Fan
University Students
Sport Fan

Age

22

Status

Country

🇶🇦

About Sport Fan

A group of 4 friends (Andrea, Valentina, Elena and Laura) have long waited for this moment to come. Their national team has qualified for the World Cup 2022 in Qatar and they have decided to watch the games live. They would like to explore Qatar, and immerse themselves in the local culture and activities.

Income Level
40%
Tech Knowledge
90%
Sports
Jordi
Professional Football Player
Jordi

Age

27

Status

Single

Country

🇶🇦

About Jordi

Having spent nearly a decade as a professional footballer, Jordi is probably at the peak of is career, playing for one of the top clubs in the world. Unfortunately, he’s just had an injury that will restrict him from playing for a while.

Income Level
90%
Tech Knowledge
90%

User Journey

1
Before kick-off, fans gather at the gate to enter the stadium
2
3
4
5

Potential Service Features

  • Smartphone tracking
  • Staff management
  • Gateway management
  • Video tracking
  • Drone management
  • Link to Attendee Engagement levels

Implementation Analysis

IMPLEMENTATION TIMELINE

ShortMediumLong

TECHNOLOGY COMMERCIAL VIABILITY

Currently ViableViable in Short TermViable in Long Term

REGULATORY CONDUCIVENESS

FavorableChallengingComplex

INVESTMENT REQUIREMENTS

SmallMediumLarge

Key Implementation Considerations

1

Research and concept detailing phases to identify existing APIs that can be built on, entities with useful data, enablers for smart service development, and a comprehensive PoC to validate technology

2

Research and concept detailing phases to identify existing APIs that can be built on, entities with useful data, enablers for smart service development, and a comprehensive PoC to validate technology

3

To be developed across stadiums, utilizing stadium cameras and IoT systems (i.e., Drones and sensors)

4

Computer vision model effectiveness testing across all different detection enablers, ensuring correct identification of people across stadiums

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