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Fully integrated sports portal that connects individuals to the sports ecosystem, enabling them to check all events and facility information, book classes and facilities, buy sports merchandise, and track their upcoming commitments

Key Benefits

Increase awareness

Increase awareness

by connecting everyone to their favourite sports activities, events, and facilities

Improve accessibility Demo

Improve accessibility Demo

by centralizing all facility and class booking solutions in a single interface

Related Personas

Environment
Healthcare
Sports
Maria
Manager at Microsoft
Maria

Age

31

Status

Married

Country

🇶🇦

About Maria

Maria just moved to Doha for the job of her dreams, together with her daughter, born just 6 months ago. Unfortunately, she has to stay away from her husband until he finds a new job in Doha. She’s found an apartment and settled down now, taking on a full-time job while making sure her baby grows up healthy. She’s hopeful and excited about this vibrant city.

Income Level
50%
Tech Knowledge
90%
Healthcare
Sports
Rashed
Student & Amateur Football Player
Rashed

Age

14

Status

Single

Country

🇶🇦

About Rashed

Student & Amateur Football Player

Income Level
30%
Tech Knowledge
90%
Logistics
Sports
Salem
Retail Business Owner
Salem

Age

42

Status

Country

🇶🇦

About Salem

Being born and raised in Qatar, Salem is now in his 40’s and the thing he cares about the most is his family. His wife, son, daughter, father and mother all reside in the same household. While maintaining a busy work life, Salem needs to make sure he finds time to cater to his family’s needs, making sure each member of his family is happy and well. Salem makes an effort to spend quality time with his family, usually by attending local events and visiting local attractions. He feels responsible for the well-being of his family.

Income Level
90%
Tech Knowledge
50%
Logistics
Healthcare
Sajit
Worker at the port
Sajit

Age

34

Status

Single

Country

🇶🇦

About Sajit

Sajit moved to Qatar only a few months ago with big hopes. It is his first time trying to make it in a big city, but he is determined to prove that he has what it takes. Not speaking any English nor Arabic is currently his biggest barrier, but as a hard worker, he manages to get by and make a humble living. He is hoping to start a family and have a decent income, one day, here in Qatar.

Income Level
30%
Tech Knowledge
30%
Sultan
Master Student
Sultan

Age

24

Status

Country

🇶🇦

About Sultan

Sultan is an ambitious student pursuing his masters degree in Qatar university. He likes to lead an active life, volunteering and attending events. However, Sultan finds moving around the city inconvenient and feels confined to the family driver and his availability. He would like to feel more independent in his mobility and day to day activities and to be able to practice for his national athletics competitions.

Income Level
50%
Tech Knowledge
90%
Sports
Sport Fan
University Students
Sport Fan

Age

22

Status

Country

🇶🇦

About Sport Fan

A group of 4 friends (Andrea, Valentina, Elena and Laura) have long waited for this moment to come. Their national team has qualified for the World Cup 2022 in Qatar and they have decided to watch the games live. They would like to explore Qatar, and immerse themselves in the local culture and activities.

Income Level
40%
Tech Knowledge
90%
Healthcare
Omar
Retired
Omar

Age

78

Status

Married

Country

🇶🇦

About Omar

Being born and raised in Qatar, Omar is now in his late 70’s. His wife, son, and grand daughter/son all reside in the same household. His biggest supporter is his wife throughout the day. Omar needs to see his healthcare provider regularly and follow his recommendations for screening and preventative measures

Income Level
80%
Tech Knowledge
30%

User Journey

1
A football fan travels to Qatar to watch the World Cup with his friends He would like to play football, and partake in other events
2
3
4
5

Potential Service Features

  • Customizable home feed
  • e-Booking System
  • Link to social media

Key Implementation Considerations

1

High competence in UI/UX, eCommerce solutions, big data analytics, and data integrations, being aware of local cultural norms and user behavior

Relevant Tech Solutions

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